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QI Tech reaches 1 in 4 Brazilians

When a company that is not a bank offers credit, there is an infrastructure behind it. That infrastructure has already reached 1 in 4 Brazilians.

There is a question no consumer asks, but one that increasingly shapes the financial experience of millions of Brazilians: who is behind it?

Behind the gym that secured financing to renovate its facilities through the same platform it uses to attract members. Behind the customer who pays for a smartphone in 21 installments at the store, without a credit card and without leaving the journey they were already in. Behind the credit that appears at the right moment, in the right place, as if it had always been there.

What these operations have in common is a layer that end consumers never see: the technological and regulatory infrastructure that enables non-bank companies to offer financial services at scale, securely and in compliance with regulation.

This growth reflects a structural shift. Companies from sectors completely unrelated to financial services have begun to see credit not as an add-on product, but as a driver of revenue and customer loyalty embedded into the journeys they already operate. The challenge is that offering credit requires regulation, technology, risk management and capital — an infrastructure that most of these companies neither have nor want to build from scratch.

This is where QI Tech operates. Its platform natively integrates the entire financial operation journey: onboarding, antifraud, credit analysis, CCB issuance, Pix, assignment of credit rights and FIDC administration, all within an environment regulated by the Central Bank of Brazil and the CVM and powered by 100% proprietary technology.

The company has now reached a new milestone in this movement: 27.4 million unique Brazilian taxpayer IDs (CPFs), representing more than 25% of the country’s economically active population, have already accessed a credit product enabled by its infrastructure. One in every four working-age Brazilians.

Four months ago, the company had announced its previous milestone: 21 million people, equivalent to 20% of the economically active population. “At QI Tech, good news gets old quickly,” says Pedro Mac Dowell, CEO and founder of the company.

Vivo’s case illustrates how this model works in practice. With QI Tech’s infrastructure, the telecom operator launched Vivo Pay Crediário, a product that allows customers to finance electronics in up to 21 installments directly at Vivo stores, following a Buy Now, Pay Later model. The product can be used as the primary payment method or combined with a card, expanding access to retail credit. QI Tech enables the entire journey, from origination to assignment: banking infrastructure through its SCD, collections and administration of the FIDCs that provide funding and scalability to the operation. Vivo Pay generated BRL 426 million in financial services revenue and had extended more than BRL 1.2 billion in credit since 2020.

The same principle applies across completely different markets. Wellhub, a corporate wellness platform that connects companies with partner gyms and studios, identified that a large portion of its network could not access credit through the traditional financial system on terms suited to the realities of the sector. A conventional bank cannot assess the risk of a gym with the same depth as a company that operates the entire ecosystem. With QI Tech structuring the operation, Wellhub launched Financial Solutions by Wellhub and a BRL 100 million FIDC to finance businesses within its network, with fund administration, custody and commercial note bookkeeping entirely handled by QI Tech’s infrastructure.

These movements are happening at scale. QI Tech serves more than 700 companies across sectors ranging from retail and telecommunications to digital platforms and investment fund managers. In 2025 alone, more than BRL 57 billion in credit operations were originated by partners using its infrastructure. The company leads ANBIMA’s ranking for FIDC administration, with BRL 175 billion in net assets, positioning itself as a structural player not only in Brazil’s credit market but also in its capital markets.

The 27.4 million CPFs are the cumulative measure of this transformation. And at the pace QI Tech is growing, that number is already becoming outdated.

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